Actress Lily Collins Welcomes Baby Tove in Najell

Lily Collins has introduced her newborn, baby Tove, in a heartwarming first look featuring Najell’s SleepCarrier and Baby Overall.
Fashion Icon Sara Biderman Shows off the Najell Rise Baby Carrier

Najell, the Swedish brand renowned for its stylish and functional baby products, has partnered with acclaimed fashion stylist and influencer Sara Biderman. Sara was seen sporting the Najell Rise Baby Carrier in Corduroy Mint as part of a special partnership with Najell. ...
Najell Excels at Bambini Baby Awards with 5 Wins for their Baby Carriers

The winners of the prestigious 2024 Bambini Baby Awards have been announced, and Najell has achieved incredible success by winning a total of five awards for their products. 
Yet another award for Najell

Niklas Najafi Kristensen and Najell were awarded Entrepreneur of the Year in Skåne 2024 on Tuesday afternoon, allowing them to compete for the national title of Entrepreneur of the Year in Sweden.
Najell's baby carrier wins prestigious design award

The Najell Rise baby carrier has been awarded the Red Dot Award. This internationally recognized design award is presented to products with exceptional, high-quality designs. 
Najell Moves Office to Accommodate Growing Number of Employees

Najell has recently relocated its office to accommodate its expanding workforce, marking a significant milestone in the company's growth journey. Originally starting in a small office space in Ideon, Lund, in 2012, the Swedish baby brand has seen steady growth over the y...
Najell’s profitability increases despite baby industry crisis

What started as a solution to helping their niece sleep is now an international success story. With its baby nests, baby carriers and other products for urban parents, Najell continues to grow its profitability. Defying the gloomy figures seen across the baby industry an...
Najell founder Niklas Najafi Kristensen is the 2024 Lund Entrepreneur of the Year

What started out as a difficult and testing experience of getting their baby niece to sleep is now a success story. Much has happened since Lund couple Niklas and Freja Najafi Kristensen founded Najell and started sketching the very first product in the fall of 2012. The...
Najell gets ready for the US market and releases new version of the popular SleepCarrier: SleepCarrier X

In 2014, Najell introduced its first product to the market: the smarter babynest Najell SleepCarrier. Today, the SleepCarrier is used by parents all over the world. Now, ten years later, it is time for Najell to expand into the US market.
Najell takes a stab at promoting individuality for the expecting parent with new campaign

Najell, the Swedish brand known for designing smart solutions for modern parents, is launching a new campaign leading up to the debut of its new slogan: Free as a Parent. 
Actress Lily Collins Welcomes Baby Tove in Najell

Lily Collins has introduced her newborn, baby Tove, in a heartwarming first look featuring Najell’s SleepCarrier and Baby Overall.
Fashion Icon Sara Biderman Shows off the Najell Rise Baby Carrier

Najell, the Swedish brand renowned for its stylish and functional baby products, has partnered with acclaimed fashion stylist and influencer Sara Biderman. Sara was seen sporting the Najell Rise Baby Carrier in Corduroy Mint as part of a special partnership with Najell. ...
Najell Excels at Bambini Baby Awards with 5 Wins for their Baby Carriers

The winners of the prestigious 2024 Bambini Baby Awards have been announced, and Najell has achieved incredible success by winning a total of five awards for their products. 
Yet another award for Najell

Niklas Najafi Kristensen and Najell were awarded Entrepreneur of the Year in Skåne 2024 on Tuesday afternoon, allowing them to compete for the national title of Entrepreneur of the Year in Sweden.
Najell's baby carrier wins prestigious design award

The Najell Rise baby carrier has been awarded the Red Dot Award. This internationally recognized design award is presented to products with exceptional, high-quality designs. 
Najell Moves Office to Accommodate Growing Number of Employees

Najell has recently relocated its office to accommodate its expanding workforce, marking a significant milestone in the company's growth journey. Originally starting in a small office space in Ideon, Lund, in 2012, the Swedish baby brand has seen steady growth over the y...
Najell’s profitability increases despite baby industry crisis

What started as a solution to helping their niece sleep is now an international success story. With its baby nests, baby carriers and other products for urban parents, Najell continues to grow its profitability. Defying the gloomy figures seen across the baby industry an...
Najell founder Niklas Najafi Kristensen is the 2024 Lund Entrepreneur of the Year

What started out as a difficult and testing experience of getting their baby niece to sleep is now a success story. Much has happened since Lund couple Niklas and Freja Najafi Kristensen founded Najell and started sketching the very first product in the fall of 2012. The...
Najell gets ready for the US market and releases new version of the popular SleepCarrier: SleepCarrier X

In 2014, Najell introduced its first product to the market: the smarter babynest Najell SleepCarrier. Today, the SleepCarrier is used by parents all over the world. Now, ten years later, it is time for Najell to expand into the US market.
1
2
3