"With a refreshing attitude in a traditional industry, this company offers the next generation of urban parents products that combine sustainability, safety and quality with an attractive expression. Impressive and steady growth points to a bright future as a shining star in the industry."
"You have to shoot a lot to be able to score in both basketball and as a company," says Niklas Najafi Kristensen, CEO of Najell. "We are a great team where each individual contributes to our collective success by sharing our values, striving to constantly improve and making sure we have fun along the way."
"The more we grow, the stronger the culture at Najell becomes. Together we focus on promoting creativity, collaboration and personal development. Empowerment both internally in the organization and externally for customers" concludes Niklas.

